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As Indiana Jones returns, potato is back on the menu! Flushed with the truly cosmic success of his various Star Wars incarnations (also available here at gadgetshop.com), the classic face-changing activity toy is back with a new look... and some adventurous new accessories.

Meet Mr Potato Head in the guise of Indiana Spud as seen in - wait for it - Taters of the Lost Ark. And, with Phasers set to pun, it's all gloriously downhill from here... and all in the best possible taste.

Indy works in standard Potato Head fashion, coming with a 'body' in the shape of an Idaho potato, and complete with numerous stick-on body parts and accessories which can be arranged and rearranged in all manner of ever-crazier combinations.

However, Potato's got some chips inside, if you'll pardon the expression. in this incarnation, old Potato Head takes a leap into the 21st century, with a hat that plays excerpts from the rousing Indiana Jones theme (or, if one keeps one's finger on the button long enough, the complete tune). Also included is an authentic-looking jacket, an ever-useful bullwhip and, just for good measure, a golden icon in the shape of a tattie. Nice.