Ah the Stig. Where would our life be without him. We at gadgetshop HQ have spent many a daydream wondering as to the identity of the masked man.

You see the Stig is the name given to the racing driver on the BBC show Top Gear. In the show he is cast as a mysterious "tame racing driver". The Stig's primary functions on the show are to post lap times in various cars around the Top Gear Test Track. The dream job of many a gentleman, we think you'll find.

And now one can bask in Stig-inspired awe all day, everyday (or for a brief second every morning for those of you with day jobs). Presenting the Stig Helmet Projection Clock. He comes clad in the standard white racing suit where the current time is displayed on his visor in addition to being projected onto a surface for the bigger picture. And it's not only your visual sense that will be stimulated in a Top Gear manner. The alarm you'll hear on waking is the iconic TV theme tune. So if you choose to snooze your dreams will most likely be Top Gear related. What more could you ask for?

So now you can wake up and lovingly gaze into the depths of his mysterious dark mask every morning. Bliss.